Panerai’s story is inseparable from Florence, and one address in particular carries unusual weight for the brand.
The watchmaker is marking 100 years since its historic Piazza San Giovanni location opened in 1926 with an immersive exhibition and two limited-edition Luminor Firenze 8 Giorni watches.
Both pieces lean into the codes that made Panerai instantly recognisable, but the execution is more considered than simple nostalgia.
At a glance
- Panerai has introduced two limited-edition Luminor Firenze 8 Giorni models to mark 100 years of its historic Florence location.
- Both watches use 44mm Luminor cases, sandwich dials and the hand-wound P.5000 movement with an eight-day power reserve.
- The Platinumtech PAM01734 is limited to 100 pieces at SGD 77,300, while the steel PAM01794 is limited to 1,000 pieces at SGD 15,100.
A Florence anniversary in Luminor form
The new PAM01734 and PAM01794 are anchored by the Luminor case, the cushion-shaped silhouette and crown-protecting bridge that remain among modern watchmaking’s most identifiable forms.
At 44mm, these are not shy watches, but Panerai has never really dealt in understatement.
The anniversary being celebrated is the opening of the brand’s important Piazza San Giovanni location in 1926, a place tied to the “Orologeria” signage seen in historic Panerai imagery.
Rather than creating a museum piece for the wrist, Panerai has used the occasion to sharpen a familiar formula with a specific Florentine identity.
The 6152/1 influence without a costume
Both models nod to the reference 6152/1, a Panerai design from the 1960s that remains central to the brand’s visual language.
The connection is clearest in the case stance, dial layout and pared-back hours-and-minutes display.
What makes these releases more interesting is the dial treatment.
Each dial carries “Panerai Firenze” etched into a circular-brushed surface, a detail linked to a rare 6152/1 prototype rather than the better-known military-derived production language.
The PAM01734 pairs a green sandwich dial with a Platinumtech case and gold-tone pencil hands.
The PAM01794 uses polished steel, a black sandwich dial and blue pencil hands, giving the more accessible edition a cooler and slightly more contemporary feel.
The sandwich construction is an important part of the appeal, with cut-out numerals and markers preserving the depth and legibility that collectors expect from a Luminor.
Eight days from the P.5000 calibre
Inside both watches is Panerai’s hand-wound P.5000 calibre, a movement chosen for its long autonomy and straightforward purpose.
Its eight-day power reserve comes from two barrels, a specification that fits Panerai’s historic emphasis on practical endurance.
The steel PAM01794 keeps the calibre behind a closed caseback engraved with the historic “Orologeria” reference.
The Platinumtech PAM01734 offers a view of the movement, including the broad three-quarter plate that gives the calibre its architectural presence.
The technical split between the two watches also reinforces their positioning, with the platinum-cased edition playing the role of the more exclusive collector piece.
Florentine details beyond the dial
Panerai has also pushed the anniversary theme into the presentation rather than leaving it on the dial alone.
The calf straps are hot-stamped with the lily of Florence, a small but pointed detail that ties the watches back to the city rather than to a generic vintage brief.
Each watch is delivered with an additional rubber strap, preserving the practical flexibility that sits at the core of the Luminor identity.
The watches are presented in mahogany boxes with dovetail joints, and the inside lid carries a custom plaque showing the historic boutique entrance.
Both models are available through Panerai boutiques worldwide, though the Florence connection will make the Piazza San Giovanni setting the most fitting place to encounter them.
Details & Specifications
| Reference | PAM01734 | PAM01794 |
|---|---|---|
| Model | Luminor Firenze 8 Giorni | Luminor Firenze 8 Giorni |
| Case size | 44mm | 44mm |
| Case material | Platinumtech | Polished steel |
| Dial | Green sandwich construction dial | Black sandwich construction dial |
| Movement | Panerai P.5000, hand-wound | Panerai P.5000, hand-wound |
| Functions | Hours and minutes | Hours and minutes |
| Power reserve | Eight days | Eight days |
| Water resistance | 100 metres | 30 metres |
| Strap | Black calf strap with Florentine lily hot stamp, white gold buckle and additional rubber strap | Dark brown calf strap with Florentine lily hot stamp, steel buckle and additional rubber strap |
| Limited edition | 100 pieces | 1,000 pieces |
| Price | SGD 77,300 | SGD 15,100 |
| Availability | Panerai boutiques worldwide | Panerai boutiques worldwide |
The Luminor Firenze 8 Giorni editions work because they don’t try to retell all of Panerai’s history at once.
They focus on one city, one address and one enduring case shape, which is exactly where this anniversary feels most convincing.
