Author: WhoWatchWear

In what has been a crazy time, there is something I think we can all agree on: the watch industry has surprised us with some unexpected releases. Cartier has occupied itself with reintroducing Must de Cartier. However, if you were expecting the old gold-plated design you might be disappointed. If you’d been hoping the Must would get a modern update, however, I imagine you’ll be thrilled. The new Cartier Tank Must has many faces and the basic model stands far away from the vintage model. This is something really new in a very familiar package. It seems, at first glance, to be…

Today, Chopard is not only one of the last major family-owned companies left in the watch industry, but also nothing less than a vertically integrated high horology manufacture. Despite this, the brand remains one of the watch collecting community’s best-kept secrets. In the first of this two-part series, we will explore Chopard’s watchmaking history, uncovering the foundations upon which the modern manufacture was born. In the second part, we will explore the brand’s most stunning horological feats of the last 25 years. In so doing, we aim to lift the curtain on this fantastic brand, so that next time you…

I am fortunate to get the inside track on many happenings in this beautiful industry before they become general knowledge. Such is the privileged position of being a journalist. This project is one of those I am honored to have been privy to ahead of today’s launch. I’ve made no secret of my love for URWERK here on the pages of Fratello. I mean, it’s worked out pretty well for me, as whenever the brand sends over something new, it invariably lands in my inbox. Winner! Introducing the UR-100V P.02 for Collective When the URWERK UR-100V P.02 for Collective came…